This article will walk you through configuring the Bureau Works Marketo integration.
1. Introduction
Bureau Works integrates with Marketo through an API connection, allowing efficient synchronization of assets across platforms.
Marketo offers multiple asset types—such as emails, landing pages, and snippets—though at present, the Bureau Works connector supports synchronization exclusively for email assets.
Additional asset types are prioritized for upcoming releases.
2. Configuration
2.1 Step 1
Access the Marketo Integration in Bureau Works
Go to Bureau Works: From the main dashboard, navigate to Integrations and select Marketo.
Add a New Configuration: Click on the Add Configuration tab.
2.2 Step 2
Complete the Marketo Configuration Form
You’ll need the following information from your Marketo account to proceed:
API Base: Enter the base URL for Marketo’s API.
Client ID: Insert your unique Marketo Client ID.
Client Secret Key: Provide the secret key associated with your Marketo client.
In addition to the Marketo credentials, provide the following:
Name: Define a name for this configuration.
Org Unit: Select the organizational unit for this setup.
Default Workflows: Choose any default workflows you’d like to associate with this configuration.
Note: If you need assistance locating these credentials in Marketo, refer to Marketo’s API documentation or contact your Marketo administrator.
3. Project creation
Once your configuration is set up, follow these steps to sync specific projects with Marketo.
Access Marketo Connector: Go to Bureau Works > Integrations > Marketo.
Locate the configuration you want to use for the sync and click on the three dots on the right side of it. Click on the Create Project (Sync) button.
Enter Project Details:
Contact Person: Choose the main point of contact for the project.
Project Reference: Name the project for tracking.
Source and Target Languages: Select the appropriate languages.
Workflows: Choose a workflow for this project, or use the default workflows if pre-selected.
Request IDs: Enter the Email IDs associated with this request. If adding multiple IDs, separate them with commas, with a maximum of 5 IDs at a time.
Once you have completed all the required fields, click the Sync button to submit your request and create the project.
A success message will be displayed, confirming the creation of the project.
You can then find it in your project list.
For more detailed information on projects in general, please refer to this article: Project Overview.